Global Disney - Individual Assignment
- Due Mar 8, 2015 by 11pm
- Points 40
- Submitting a file upload
- File Types doc, docx, and rtf
- Available Dec 1, 2014 at 12am - Dec 29, 2022 at 11:59pm
- Read Chapter 3: Business in a Borderless World
- Watch Disney Video:
- Write a one-page, single-spaced paper responding to the following questions:
- What led The Walt Disney Company to believe that its theme parks would be successful internationally?
- What stumbling blocks did Disney encounter at the France and Hong Kong theme parks?
- What are some of the factors complicating international expansion for a brand like Disney?
What can a multinational corporation do to mitigate these issues?
Please upload your paper on Canvas and be prepared to discuss your paper in class.
Reminder: Doc, Docx, or RTF files only. Please remember to use correct grammar, punctuation, capitalization, and APA style.
Rubric
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Correct Grammar, Spelling, Capitalization, Punctuation, Correct APA Style
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Responds to all 4 questions thoughtfully
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Total Points:
40
out of 40
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